BYU Cougars' Richie Saunders inks NIL deal with family-founded Ore-Ida
In the 1950s, Saunders' great-grandfather Francis Nephi Grigg (as well as his brother) co-founded frozen foods company ...
Behind the 'Tater Tots' NIL deal
The men’s basketball NCAA Tournament is famous for bringing players’ unusual stories to broader attention. And in an era ...
BYU Star Whose Great-Grandfather Invented Tater Tots Lands Perfect NIL Deal
BYU star Richie Saunders has turned plenty of heads with his accomplishments on the court, but he's also garnered a ton of ...
Athlon Sports10d
BYU's Richie Saunders’ NIL deal with Ore-Ida has a legendary backstory
The NIL deal isn’t just a historical nod—it ... “We’re teaming up with basketball hotshot Richie Saunders, the great-grandson of Ore-Ida founder and inventor of Tater Tots, to give ...
BYU’s Richie Saunders has turned himself into a future pro, but when will that happen?
After BYU lost 113-88 to Alabama in an NCAA Tournament Sweet 16 game, Cougars star Richie Saunders talked about his future in ...
Sports Illustrated8d
BYU Cougars Basketball Star Expands Clever NIL Deal With New Brand Name
one of their stars is making a similar run off the court with an expanded NIL deal. While standout forward Richie Saunders may not have asked for the limelight that revealed his family’s famous ...
BYU’s Richie Saunders, great-grandson of Ore-Ida founder, inks March Madness tater tots deal
Saunders’ great-grandfather, F. Nephi Grigg, founded Ore-Ida along with his brother Golden T. Grigg in 1952. The brothers ...
Napoleon Dynamite sits courtside to cheer "Tot King" March Madness star in Sweet 16
The college basketball 'Tot King' had a legendary tater tot connoisseur in attendance for a massive Sweet 16 matchup.
ESPN7d
BYU Cougars' Richie Saunders inks NIL deal with family-founded Ore-Ida
BYU Cougars forward Richie Saunders ' latest NIL opportunity pays homage to a unique ... An aspect of the deal is that as long as Saunders and BYU are still dancing in the NCAA tournament, Ore ...