Choppers starred in the 1970s PG Tips adverts after being rescued from poachers in Sierra Leone at just six weeks old.

Details of the life of a "beloved" chimpanzee who starred in a series of adverts for PG Tips tea has been revealed in a new ...

Scientists have found evidence that Chopper, who lived at Twycross Zoo and starred in PG Tips adverts, sustained 'traumatic injuries' from living in the wild. | ITV News Central ...

Consumers are growing tired of the endless parade of celebrity-founded brands and endorsements. But there’s a way to break through the noise and make it meaningful, says Sibling Rivalry’s Lauren ...

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