Adidas celebrated the success of the 2023 FIFA Women’s World Cup with help from legendary athlete Billie Jean King. On Sunday, Spain took home its first World Cup, defeating England 1-0 in the final ...

This week on Women’s Equality Day, adidas – a global leader in sport performance – announces its commitment to changing the future for NYC’s young female athletes. Unveiling research that shows that ...

Over the course of the last year, Adidas has created custom versions of its Speedfactory AM4 for major cities around the world, professional teams celebrating a championship, and even special events ...

Forbes contributors publish independent expert analyses and insights. Tim Newcomb covers tennis gear/business, stadiums and sneaker tech.

Former tennis superstar Billie Jean King graced the red carpet at the FN Achievement Awards held tonight at Cipriani South Street in New York. King will be presenting the award for Person of the Year ...

This year, Adidas is celebrating its 75th anniversary. Over the decades, it has outfitted countless sports stars from across the globe, lending its technical prowess to help these athletes accomplish ...

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