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Does Amul Girl, The Advertising Mascot, Agency Have Full Creative Freedom? Milk Brand MD Responds
New Delhi: Jayen Mehta, Managing Director of Amul has said that the Amul ‘Girl’, who is an advertising mascot used by the dairy and food brand, said they are the only brand in the world where the ...
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'Wow Onnum Parayan Ilaaa': Amul's New AI Ad Tributes Onam 2025 With 'Aura Farming' Twist | WATCH
Amul has released a new Onam-themed advertisement that’s capturing attention online, blending Kerala’s festive charm with the globally trending “aura farming” dance. The AI-generated film showcases ...
When advertising transcends commerce, it becomes culture. From Gap’s KATSEYE campaign to India’s Amul and Cadbury classics, the power lies in representation, emotion and belonging — reminding us that ...
Milma withdraws ad criticized for caricaturing MP Shafi Parambil with bandaged nose, citing misrepresentation on social media.
Jayen Mehta, managing director of Amul and veteran of the Gujarat Cooperative Milk Marketing Federation (GCMMF), is reshaping India’s most iconic dairy brand—blending scale with agility, tradition ...
Jayen Mehta is a very busy man. Understandably so, as it is no mean feat to give legs to India’s prime minister’s vision of making Amul “the taste of the world.” Mehta, a campus recruit of IRMA ...
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