While business leaders and pundits spend time and spill ink arguing about where AI is on the hype cycle, cybercriminals have been busy launching devastating, AI-powered attacks. AI-generated social ...

When you ask Silicon Valley entrepreneurs how heavily they rely on psychology to make decisions about product development and marketing, they likely wouldn’t rank it top priority. But that’s what Nir ...

A new study introduces choice engineering—a powerful new way to guide decisions using math instead of guesswork. By applying carefully designed mathematical models, researchers found they could ...

After conducting psychotherapy for 30 years I must admit that I now believe that social engineering is a better way to manage the "willpower problem" for behavior change. Sadly, many people get so ...