Instagram Reels have become immensely popular, with creators worldwide using them to grow their audiences and earn money.

It also comes as TikTok, which started allowing 3-minute videos in 2021, is gearing up to go dark on Sunday in response to an imminent US ban. Instagram has been slow to bump the length of Reels ...

Instagram is bringing back one of its more chaotic features, now reworked for the short-form video era. A new tab in the Reels feed will serve up videos that a user’s friends have liked or added ...