As a LEGO collector, I spend a lot of my adult money on sets. Here, I'm sharing my secret to getting free or discounted LEGO ...

At the end of 2023, mere days before 10497: Galaxy Explorer retired, I released free instructions to turn that set into a Classic Space X-wing. In that article I discussed the many similarities ...

Toys “R” Us is inviting you to start the holiday celebrations early this year with a free Lego Tom the Turkey build event ...

All Lego sets come with visual instructions that indicate where builders should place each piece. But such guidance isn't accessible for the blind. The Lego Foundation today announced they are ...

The Flower Arrangement Set is a LEGO deal that you won’t find anywhere else with this freebie offer. The free LEGO Field Flower Set is only available online at LEGO.com and will be automatically added ...

A paper in the Journal of Marketing Research by Page Moreau of the Wisconsin School of Business and Marit Gundersen Engeset of Buskerud and Vestfold University in Kongsberg, Norway asks a question ...