Beyonce is tapping into a new market with her upcoming Ivy Park drop. After breaking the Internet with her Harper’s Bazaar covers, Tuesday, and teasing her latest venture with adidas — Ivy Park Kids — ...

With just 48 hours until the release of IVY Heart, IVY Park’s latest offering with adidas, Beyoncé has released a brand-new heartfelt teaser. Entitled, “BEY MINE,” Queen Bey is seen rocking select ...

It’s really nice that multihyphenate Grammy award winner Blue Ivy still finds time to help her mother promote her Ivy Park line for Adidas—but this time, Beyoncé has called in some reinforcements. Sir ...

OK babies, now let's get in formation! Beyoncé pulled out all the stops for her latest rodeo-themed adidas x IVY PARK campaign, bringing her and JAY-Z's own kids -- 9-year-old Blue Ivy and 4-year-old ...

Pop superstar Beyoncé has released a new ad for her Ivy Park line of clothing that will now offer kids’ sizes. The star included her own children in the commercial, prominently featuring 9-year-old ...

Knowles brought all her kids to the rodeo for this one. Beyonce's new ad for her Ivy Park Rodeo Kids line was a family affair. In the spot that dropped on Wednesday, Knowles is joined by her ...

Beyoncé and Jay-Z's three children made rare cameos in a new video for their mom's fashion line, Ivy Park. "The rodeo isn't just for the grown-ups," read an Instagram post introducing Ivy Park Kids, ...

When it comes to modeling with her mom, this isn’t Blue Ivy’s first rodeo. Beyoncé and Jay Z’s kids – Blue Ivy, 9, and twins Rumi and Sir Carter, 4 – starred alongside their fashion mogul mom in a ...

The family resemblance was uncanny as Beyoncé’s daughters, Blue Ivy, 9, and Rumi, 4, posed with their iconic mom in promotional photos for a new fashion collection. All three ladies matched in head-to ...

Beyoncé's children Blue Ivy, Rumi, and Sir appear in her new Ivy Park campaign, released Wednesday. They model the singer's latest collaboration with Adidas, which features kids' clothing. "The rodeo ...