After 27 years working in the tech industry, first as a software engineer and developer, then as a chief technology officer (CTO) and now as the CEO of Bridgeline Digital, here’s some hard-earned ...

Another year in martech has passed at a blistering pace—with the discussion of new trends, technologies, and issues consuming our days. As I look back on 2023, the martech predictions I delivered at ...

Gartner found that marketers only use 58% of their martech stack's full capabilities, which seems like a lot of lost opportunity. What's going on? Houston, do we have a problem with the marketing ...