Miller Lite, which was launched nationally in January 1975, celebrates its 50th birthday this year. The beer helped put Miller Brewing Co. on the national map and elevated Milwaukee's status as Brew ...
There's brewing before Miller Lite, and there's brewing after Miller Lite. When Milwaukee-based Miller Brewing Co. launched Miller Lite in 1975, light beer had a shot-glass share of the beer market in ...
(WJW) – Miller Lite is celebrating its 50th anniversary and thanking its fans by giving away 50,000 beers nationwide. On International Beer Day, Aug. 1, Miller Lite is inviting its fans to enjoy a ...
Chicago – Miller Lite is marking its 50th anniversary with a nationwide giveaway of 50,000 beers on International Beer Day, August 1, 2025. The promotion, dubbed 50K Beers for 50 Years, invites ...
1972: Miller Brewing Co. purchases Meister Brau Lite, a low-calorie beer, from Chicago-based Meister Brau. 1973: Miller tweaks the recipe and rebrands it Lite Beer by Miller, then Miller Lite, and ...