Netflix's ads head said the platform has made "great progress" in addressing concerns it has faced about its business.

Netflix said on Wednesday that ads on its platform have reached over 190 million monthly active viewers (MAVs) globally, as ...

As it wraps its third year in the ad business, Netflix is switching to a new metric to capture viewership on its ad-supported ...

Netflix's ad-supported tier has hit 190 million monthly active viewers globally since launching the offering three years ago.

Netflix has introduced a new metric to measure its ad reach in terms of viewers instead of accounts. "After speaking to our ...

Is Netflix still just a streaming service? Its ads, gaming, and Netflix House plans point to something bigger.

Netflix expands programmatic and targeting via Netflix Ads Suite, and readies global format and measurement upgrades through ...

The platform is also testing new interactive video ad formats in the US and Canada, designed to tailor creative elements ...

For years, top Netflix executives insisted that the platform would always remain free of ads. But in the fast-moving world of tech and entertainment, being able to change company policies as per ...

Netflix’s quarterly earnings reports have lately lacked the drama that once made the updates a must-watch for investors and reporters. For the past eight quarters, the video streamer has routinely ...

Q3 revenue expected to see fastest growth in over four years Popular shows like "KPop Demon Hunters" drive engagement Investors look for clarity on ad, gaming push Oct 20 (Reuters) - Netflix's (NFLX.O ...