Adobe will add the Demdex technology to its Adobe Online Marketing Suite to improve the system's "audience optimization" capabilities, the company said late Tuesday. The Adobe Online Marketing Suite ...

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Yield Software (http://www.yieldsoftware.com), a leading provider of internet marketing software, today announced it raised $6 million in Series B funding. The ...

You can't grow your business without a strong sales and marketing team and effort. The way companies sell and market themselves is constantly changing in today's information-heavy world. You need to ...

Email is alive and well. Email marketing remains one of the most effective tools for any company to reach engaged customers – but so long as you do it well. That’s why we have no shortage of email ...

This guide was reviewed by a Business News Daily editor to ensure it provides comprehensive and accurate information to aid your buying decision. For marketing to be effective, it must place the right ...