Meta overtaking Google in ad revenue, reflects a broader shift toward platforms built for automation and measurable performance. A major shift is underway in digital advertising: Meta Platforms is ...

Meta Platforms Inc. META is expanding beyond advertising with new global subscription plans across Facebook, Instagram, WhatsApp and Meta AI, introducing a multi-tier system aimed at power users, ...

Meta just launched Business Agent — an AI that handles customer support, sales, and operations on WhatsApp, Messenger, and Instagram. The product will be released worldwide from June 3, 2026. Here's ...

From an end-to-end creative solution to tools for affiliates and creators, Meta says its new features allow “every marketer ...

Meta has unveiled paid subscription plans for Facebook, Instagram and WhatsApp as it seeks to diversify revenue streams beyond advertising.

Meta is making a major push to expand its business beyond online advertising, including through subscriptions for AI features and services. History shows that success is not guaranteed, as Meta has ...

In recent years, Meta has transformed its proposition to advertisers through AI-driven automation, leading its advertising business to grow a forecasted 22.3 per cent to $240 billion (€204.9bn) this ...

For years, billions of users have enjoyed social networking, messaging, and content sharing on Meta's platforms without paying a subscription fee. Whether it was scrolling through Instagram, chatting ...

Last year, Meta had to reckon with an ugly conclusion about its Chinese advertising customers: They were defrauding Facebook, ...

Meta is reportedly introducing paid access for its AI chatbot and rolling out subscription plans for Instagram, Facebook and WhatsApp.