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General Mills’ top designer refreshed the Pillsbury Doughboy and risked defying its No. 1 rule: ‘Don’t break the billion-dollar brand’If you’ve noticed that the Pillsbury Doughboy looks a little different ... “This new, dynamic brand world that’s full of motion allows us to show up in different forms of media, [and ...
The Pillsbury Doughboy rides on one of the pup's backs, holding the reins and yelling, "Wee!" with every passing step. Followed by the Green Giant, the pups make their way down a busy street ...
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