Su was working toward a computer science doctorate at one of South Korea's best universities when he stumbled on his calling: building a better lip gloss.The 30-year-old sat near his booth at Seoul ...

Sephora and Ulta Beauty are signing exclusive sales partnerships with K-beauty brands, ahead of South Korean retailer Olive ...

K-Beauty fuels South Korea’s global influence and economic growth, but the same standards driving its success are widening ...

South Korea's booming K-beauty industry is facing fresh challenges from US tariffs. The US scrapped its de minimis rule for ...

President Donald Trump is choosing to implement tariffs on imports from countries around the world, including South Korea. As the tariffs rise, these costs may be passed along to consumers in the form ...

The new tariffs have caused a slight panic among Chicago shoppers, who worry their favorite Korean beauty brands will become too pricey. Over N Over Beauty is being asked a lot of questions about its ...

U.S. imported $1.7 billion in South Korean cosmetics in 2024, a 54% jump from 2023. A 25% tariff on Korean goods is set to take effect Aug. 1 unless a trade deal is reached. Retailers and shoppers are ...

The logic is simple: fly halfway across the world, spend a few weeks on tour, and still save thousands. From facelifts and Botox to skin rejuvenation and eye reshaping, clinics in Seoul are offering ...

The exclusive pop-up enhances Shinsegae Duty Free’s reputation as a leading destination for K-beauty, while Medicube expands ...

Amid the ongoing warming of South Korea-China relations, the Korean beauty industry is once again eyeing China as a key ...

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