New Balance is celebrating its third year as the Australian Open’s Official Performance Apparel and Footwear provider. On Tuesday, the American sportswear giant unveiled its 2026 collection—and for ...

The Fred Perry tennis shirt turned 60 this year, so the company enlisted a group of 60 diverse artists, designers, and athletes to help celebrate. The Fred Perry tennis shirt, first introduced at ...

The sport is experiencing a higher growth rate in popularity than any other, with an 18.7 percent increase in participation in 2007, according to the National Sporting Goods Association. This growth — ...

Tennis fans can finally do something they’ve never been able to do before: support their favorite players through merchandise at scale. Yes, fans have been able to back the likes of Roger Federer or ...

Welcome to the Monday Tennis Briefing, where The Athletic will explain the big stories from the last week on court. This week, the Madrid Open came to a close, with Andrey Rublev and Iga Swiatek ...

Tennis lovers, take note. It’s time to up your game - and your comfort level, but slipping into some new Lululemon tennis wear. Stock up on skirts, shirts and sports bras perfect for running, tennis, ...

Tennis has always been a sport where players are conscious about what they wear and try their best to appease fashion aficionados with their outfits. Right from Suzanne Lenglen who started the fashion ...

After accusations of sexism over Alizé Cornet receiving a code violation at the U.S. Open, one tennis great calls for female players to be able to change their shirts on court. Senior Editor and ...

Frances Tiafoe and others at the U.S. Open wore a Nike outfit that spurred a colorful conversation online. By Eve Peyser Frances Tiafoe sweats a lot. The 24-year-old American tennis player had a ...