What does it take to make a great summer movie poster? In the age of mega-franchises and endless IP farming, it’s easy to imagine simply yanking a familiar image of a superhero or action star directly ...

What makes a great poster? It’s about a lot more than just being visually striking. The most memorable posters for films and television series manage to capture the atmosphere and energy of what it’s ...

A movie poster is a promise. It’s not only a promise about a particular film—what it’s called, who’s in it, what it’s about. A movie poster is a promise about the movies themselves and about the ...