The end of Yahoo’s SSP represents an unexpected shift in the digital advertising landscape. The move, which Yahoo announced last week, demonstrates how difficult it’s become for supply-side platforms ...

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Elinor Mills covers Internet security and privacy. She joined CNET News in 2005 after working as a foreign correspondent for Reuters in Portugal and writing for The Industry Standard, the IDG News ...

Yahoo on Monday rolled out a new tool to allow users of its advertising networks to control what targeted ads they receive, in response to growing demand from consumers. The beta launch of Yahoo's Ad ...

If you've had the same Yahoo email since the early 2000s, you're not alone. Many of us have been dragging that inbox along for 20+ years, stuffed with decades of old messages, forgotten subscriptions ...

Yahoo’s chief executive sees the deal as a long-term bet on digital advertising. The companies estimate that their ad partnership will generate $1 billion annually. By Lauren Hirsch and Benjamin ...

Our inboxes are the hub of our online communications, so it’s essential that they are easy to use and organize. Two of the most popular email service providers, Gmail and Yahoo Mail, offer plenty of ...