Apple CEO Tim Cook says the advice from Steve Jobs was a “gift” in leading the $3.83 trillion tech giant: “I just put my head down and thought, ‘I’m going to be the best version of myself.”

The report also reiterates previous claims that Apple will use new display tech that will all but eliminate the display crease that is seen on some foldable phones, and that Apple is working to make the Fold extremely durable, meaning you should be able to open and close it many, many times without it breaking.

David Pogue, author of "Apple: The First 50 Years," talks with Apple's co-founder Steve Wozniak, CEO Tim Cook, and others about the vision of Steve Jobs, and how the company's products and services have reshaped life,

Apple Inc.’s forthcoming foldable iPhone will include updates to the iOS operating system that enable iPad-like layouts and side-by-side apps for the first time, enhancing the device’s appeal for multitasking.

Apple unveiled seven new products, including the iPhone 17e, M5 MacBooks, and the $599 MacBook Neo — its cheapest laptop ever.

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The $599 MacBook Neo is the company’s first true budget product. Why now?

"Welcome to the world, MacBook Neo, weighing 2.7 pounds, 13 inches, arriving March 11th, 2026," the company wrote in the caption of a video of a MacBook Neo, as confetti pops and balloons rise to the ceiling.

Apple has built an excellent midrange phone that captures the essence of the iPhone experience, without many of the compromises you’d expect, and with some welcome upgrades over last year's model.

If you love sci-fi, Apple TV is worth a deep dive for its numerous smart, bingeable series. Here are the best shows to add to your must-watch list.