I’m setting a goal for myself to start talking to more media planners, agency executives and buy-side experts.
Retail media networks use first-party shopper data and retailer ad inventory to target high-intent buyers and generate new, ...
Kathy Le reports on why cattle herd numbers in Canada are the lowest they've been in decades and how it's impacting butcher ...
The CTV Lions Children's Christmas Telethon airs this Saturday from 2-11 p.m. Funds raised ensure a great Holiday for kids ...
Nielsen’s Gracenote, the power behind consumer entertainment search and discovery experiences, is enabling better CTV ad ...
For years, connected TV (CTV) has been treated as the domain of brand advertisers — a big-screen storytelling channel, strong in reach and emotional impact, but rarely considered a performance engine.
CTV spending is flattening, performance is plateauing and buyers are hesitant to push budgets further because they cannot see what they are buying.
The VDO.AI Automotive Ad Engagement Benchmark Study found CTV-led campaigns with a 93% video completion rate, above the 85% ...
The session will bring together senior leaders, curation partners and experts from across the video ecosystem for a ...
Edmonton police will be the first police service in Canada to test out new AI body cams that are equipped with facial ...
CTV advertising was among the ad tech trends in 2025, and it will keep gaining momentum in 2026 and beyond. CTV ad spending ...
Connected TV has quietly created one of the most premium front door ad surfaces in India: the home screen, or what industry ...
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