Apple’s cool Major League Soccer logo mash-ups are changing the rules of co-branding
Brand collabs often a similar pattern. So it’s remarkable to see Apple modify its logo for each of the 30 Major League Soccer team uniforms. As the 30th season of Major League Soccer (MLS) kicked off ...
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Apple logo mystery solved: Designer Rob Janoff makes it clear logo has nothing to do with byte, Adam and Eve's forbidden fruit or Newton's gravity
Graphic designer Rob Janoff has debunked the popular 'byte' theory behind Apple's logo. The bite mark in the apple design was intended to ensure the fruit was instantly recognizable ...