So when Australian fashion label Bassike did exactly that at the start of March, we paid attention. In the slow-fashion label ...

This year at CES, Roborock came to Las Vegas with a brand new brand for its robot vacuums. That is Saros. The reasoning for ...

The wheels have actually been hiding in plain sight in the peloton already, they have been used at races like Strade Bianche, Milan-San Remo and Paris-Nice. We are usually all over new equipment but ...

Just Corseca introduces a new line of smart accessories for mobile and laptop users, including the Super Cool neck fan, Slate ...

Thanks to a range of iconic brands, including Evisu and Studio D'Artisan – collectively dubbed the 'Osaka Five' – selvedge ...

In 1986, then Prime Minister Bob Hawke commissioned legendary designer Ken Cato to create what may be the nation’s most ...

March, consumers and trade will see the brand’s new identity roll out across retail signages, parlour fronts and digital ...

Debranding should be more than a shtick; it is a step towards shaping a genuinely connected global community. By acting ...

Like many of the best car logos, the Tesla logo was originally conceived to look good on the front of vehicles, which it why ...

In the Fall 2022 semester, Fordham undergraduates in the Logos Branding Art course taught by Professor Abby Goldstein, engaged in research and development of a logo that would be used on materials for ...

I jumped on the Tik Tok bandwagon pretty late, not gonna lie. For the longest time, I thought it was just teenagers doing dance moves. Boy, was I wrong! When I finally created a business account for ...

The Utah Hockey Club filed a trademark extension for the name Mammoth. A Deseret News poll found Utahns favor the name ...