But trends in logo design come and go, and even the definition of what makes a logo is subject to change. Here are seven predictions for popular logo trends in 2023 and beyond. Trend One: Vivid Colors ...

2. Font Selection. Much like picking the right color scheme, selecting a font for your logo is another key step in this process. This process can be time consuming, but it is very important.

All of the design choices involved in creating a logo ultimately represent the company in a specific way: as classy, cutting edge, inventive or sincere.

Color is one of the most powerful tools in branding, but most businesses overlook how context alters its impact. New research ...

A logo is the foundation of your brand identity. It grabs customer attention and makes a first impression. An eye-catching logo is crucial for brand awareness, but hiring a professional to design ...

Pepsi unveiled a new logo on Tuesday, which closely resembles its '90s design. The redesign comes alongside rising popularity for the '90s era among Gen Zers. And it goes against the recent trend ...

It may indicate some sort of fundamental change in the business itself, as when the court-mandated breakup of AT&T in the early 1980s resulted in the company adopting its new “Death Star” logo.