It's safe to say most fans are not fond of the Big 12 tournament's court design in 2025. In recent years, the power conference has stepped up its game in terms of marketing its conference, with ...

KANSAS CITY, Mo. -- Big 12 commissioner Brett Yormark wanted the league's postseason tournament to reflect his idealized version of the league -- young, hip, upscale and current -- and that ...

The Big 12 court also reflects its partnership with trendy sportswear brand UNDEFEATED, whose “5-strike” logo runs along the baseline. The boutique is known for its collaborations with a focus ...

KANSAS CITY, Mo. — (AP) — Big 12 commissioner Brett Yormark wanted the league's postseason tournament to reflect his idealized version of the league — young, hip, upscale and current — and ...

KANSAS CITY, Mo. — (AP) — Big 12 commissioner Brett Yormark wanted the league's postseason tournament to reflect his idealized version of the league — young, hip, upscale and current — and that ...

The Big 12 court also reflects its partnership with trendy sportswear brand UNDEFEATED, whose “5-strike” logo runs along the baseline.

Copyright 2025 The Associated Press. All Rights Reserved. The Big 12 logo is seen on the court during the second half of an NCAA college basketball game between ...

The Big 12 Conference last month unveiled a brand-new, aesthetically unique court for this year's basketball championships that is riddled with logos and brands in a stark contrast from the old ...

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