TheStreet. Have a seat and let Brian Niccol tell you all about his big ideas for Starbucks (SBUX) . Actually, seats are a ...

In other words, the businesses were planning to pass the costs along to the customer, something no one in the country ...

Starbucks (SBUX, Financials) gained 4.3% to close at $95.39 Wednesday after unveiling a generative AI assistant developed ...

Starbucks promoted its new drink prices on its official social media channels in China, branding it as a "summer special ...

Starbucks CEO Brian Niccol told Reuters on Tuesday that he would accelerate the rollout of the coffeehouse chain's new ...

Leader Brian Niccol took over as CEO in September with a plan to return the chain to its coffeehouse roots, focusing on the in-store experience.

By putting their people first, Starbucks is making an investment that should pay off over time.

Krispy Kreme stock plummets amid weak demand, stalled growth, and execution risks. Explore why experts see it as a value trap ...

Schultz said he did a "cartwheel in my living room" when he heard Niccol's turnaround plan for the coffee chain.

Starbucks CEO Brian Niccol talks with NBC News' Hallie Jackson about how the coffee company is planning to keep ...

The Green Apron model includes in-store technology to more efficiently sequence orders, as well as a dedicated barista for ...