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Forget turbocharged chatbots and rapidly written PR blurb—the most disruptive wave of Generative AI is coming out of China, and it’s set to overhaul marketing as we know it. At a basic level, GenAI ...
Maybe it was a TikTok video about “Amazon kitchen hacks.” Maybe it was someone asking ChatGPT for gift ideas for a plant-loving friend. Maybe it was a Reddit thread that led down a rabbit hole of ...
Sustainability and DEI received noticeably less airtime this year. Rising political sensitivities, especially in the U.S., are driving brands to refocus on safer topics like performance and efficiency ...
I’ve been in the room when it happens. The moment a brand starts to question its Pride campaign because someone raised the risk of backlash. Or someone else suggests staying quiet this year. It’s fear ...
Advertising Week New York 2025 – The Gaming SummitSearch for: ...