As Indian shows travel globally and audiences diversify at home, Prime Video’s 2026 slate reveals how the country is becoming central to its global strategy.

The campaign featuring Axar Patel and Jemimah Rodrigues highlights a unified identity across men’s and women’s teams.

Great marketing can only take a brand so far if the infrastructure behind it isn't keeping up. That's exactly the gap Shiprocket's Martech suite was built for.

The marketing partnership was announced at a launch event attended by senior representatives from both companies, along with players Yuzvendra Chahal and Shashank Singh.

The third edition of afaqs! CommuniCon Awards brought the PR and corporate communications fraternity together on March 18, ...

The brand enjoys strong emotional equity with homemakers and elderly consumers, yet also connects with youth through its ...

What began as a celebrity rumour and locker-room punchline may soon become as ordinary as a multivitamin, awkward questions ...

The partnership brings together two brands focused on innovation and sustainability, with a shared aim to drive positive change through sport.

When we discuss medical health coverage, we must stop thinking in terms of “adequate” and start thinking in terms of “what if ...

Pinaki Bhattacharya has exited VML (formerly JWT), bringing to a close a 16-year journey with the network. He last served as ...

The launch is part of Infinity8, an SBI Securities initiative to boost engagement with women investors and support easier financial participation.

Swiggy Instamart’s Marketing Head Abhishek Shetty believes q-commerce's next wave of growth will be driven not by speed, but ...